ING Direct Acquires ShareBuilder
So, I’ve been with Sharebuilder for months now as they’re the cheapest no frills trading site. And was kind of excited when I received an email that they’ve been acquired by ING Direct.
Great! I thought…
They did a good job announcing it to the world in the above press release, but did they stop and think about current customers? NO.
Does this mean I can use ING now? How can I login? WHAT’S THE PLAN? Where’s the transparency?
I feel left in the dark. Sharebuilder wants me to be excited, but for what? I don’t see it yet. And uncertainty pissed customers off because, well, we expect the worst when nobody is telling us everything. In other words, when will the costs go up…