Philip Ryan Johnson

Online PR and My Quest Through Grad School in Mass Communication

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Entries from December 2007

Yes, blogs and social networking sites are helping people influence elections

December 21st, 2007 · 1 Comment · election 2008, internet strategy, new media, politics, web2.0

                
Since Dean’s 2004 campaign blog and a snowball of agenda setting studies trying to prove it, this election is being influenced more than ever through abilities of the internet allowing true dialogue among candidates and the people. Yes…duh….of course. Well, here are a few examples:
Teaming up with ABC News, Facebook’s US Politics application lets users [...]

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[funny ha ha] honest taglines

December 10th, 2007 · No Comments · customers, public relations, transparency

If only…
guardedly optimistic: if taglines were honest

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Why podcasts suck…

December 9th, 2007 · No Comments · online pr, pr, public relations

For me, it’s simple: time.
I once asked a class of PR undergrads if anyone regularly listens to podcasts. In a class of 20, not a single hand went up. Think about this: if the industry’s future communicators don’t use them, even though the industry still thinks they are important, well, something’s seriously wrong.
MediaShift [...]

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