Content creation and keeping your fans interested until they buy is a core strategy of social media. It creates a bind between customers and the brand. It creates a feeling of reciprocity. These are powerful marketing techniques.
The catch, of course, is that content is hard to create.
Most brands create blogs, but then are unable to maintain them. Or if they do, they are not really maintaining them well enough to keep fans interested enough to create any real business results.
If you are blogging on behalf of your business and trying to create a connection to your brand, here are a few templates to help you create blog posts that will provide value for your readers and keep your fans close.
3 Blog Post Blueprints That Build Fans
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