change management

[BAD PR: How to piss customers off] ING Direct Acquires ShareBuilder

November 20, 2007

ING Direct Acquires ShareBuilder So, I’ve been with Sharebuilder for months now as they’re the cheapest no frills trading site. And was kind of excited when I received an email that they’ve been acquired by ING Direct. Great! I thought… They did a good job announcing it to the world in the above press release, [...]

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UK’s Ministry of Defense and the missing league of its 1,000 PR practitioners

July 23, 2007

According to The Telegraph, Gordon Brown, the UK’s new Prime Minister, has had enough of paying the Ministry of Defense’s 1,000 PR practitioners an average annual salary of £39 thousand ($80 thousand—yes, I’m in the wrong country) to foster public support—or lack thereof—for the wars in Iraq and Afghanistan. But they can’t seem to figure [...]

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