public relations

Embracing the honor system with your customers online

July 11, 2007

Seth Godin talks about how important good service is online because, well, that’s one of the most important factors of ensuring success. Taking this into consideration, you can’t ever turn your back on customers, even when there are a few bad apples who abuse your services: The temptation is to embrace only the advantages of [...]

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Imus – yeah, I’ve got more to say…thanks to The [Green] Week

April 22, 2007

Yet another reason why Imus simply deserved it: It’s a good question, deserving a “blunt” answer, said Eugene Robinson in The Washington Post. Blacks and whites have an ugly, 388-year history in this country, beginning when “the first shackled African slaves arrived at Jamestown.” Given that history, a 67-year-old white disc jockey in a cowboy [...]

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Hey PR peeps: How to pitch bloggers

April 22, 2007

One of my favorite PR bloggers, B.L. Ochman, has a great post on how to pitch PR bloggers. Yeah, yeah, I know that it’s from a couple weeks ago, but who cares because it’s still relevant, unlike most things on the web.

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Sorry Imus, but you deserved it

April 14, 2007

I am sick and tired of people saying “this is about free speech and Don Imus has the same rights as any other American” etc. WRONG. It’s about money. Once the advertisers leave, you are toast. David Carr wrote a great piece in The New York Times yesterday with his list of reasons why it [...]

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Why Vitalist rocks my world

April 14, 2007

The best part about Vitalist is the fact that they are listening to their customers. With the combination of their blog, contact page, and knowledge base full of previously answered questions presented in rank-order, they have the appearance of addressing users’ problems and needs as quickly as possible. I complained in a few emails that [...]

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Hillary loves new school social campaigning on YouTube

March 21, 2007

If you haven’t seen the 1984 spoof, well, the you’re just ummm…..slow. But her response in an interview with NY1 was nothing short of the most ethical and intelligent rebuttals I’ve heard in awhile: I haven’t seen it but I’m pleased that it seems to be taking attention away from what used to be on [...]

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Reputation management: RIAA screws college students

March 5, 2007

I really, really hate the RIAA. I’m a musician and I support the protection of copyright. However, I also support the protection of college students’ rights and a free market economy. When the signs are there that the industry needs to make changes, why fight that? Change is good, and necessary. Why is Apple’s iTunes [...]

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Pricing?

February 26, 2007

One of the most annoying things about visiting a company’s web site is that many lack the most important thing that I want to know: How much will your product or service cost me? I don’t care about your image, reputation, or how amazing the WSJ said you were. Why? Because chances are I found [...]

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