June 29, 2011
Content creation and keeping your fans interested until they buy is a core strategy of social media. It creates a bind between customers and the brand. It creates a feeling of reciprocity. These are powerful marketing techniques. The catch, of course, is that content is hard to create. Most brands create blogs, but then are [...]
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June 17, 2011
Reach the next level of social media management with HootSuite’s newest publishing tools: Publisher views, Limited Permissions and Profile Picker. Social Media Scheduling HootSuite was the first social media tool to offer message scheduling, now with the new publisher tool, you can plan your updates with greater ease. Slice and dice the destination profiles for [...]
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