blogging

Why PR students should be blogging. Now.

March 4, 2008

Stephen Davies has a great post pointing out the importance of blogging for PR students. Why? Because it can jumpstart your career. I couldn’t agree more. Blogging gets your name out there, gets your name indexed in Google, creates a reputation that you know your stuff, and makes you money—hopefully by getting a job. Students should think [...]

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Well, the NYTimes finally picked up the Target/blogger story…

January 29, 2008

…over a week after countless other bloggers and I posted about it. And they actually spoke with the public relations department (because they’re a traditional media outlet, ah ha!): Could Target, the ever-hip, contemporary retailer, really have such a low opinion of blogs, the ever-hip, contemporary media channel? Yes, at least for now. “We do [...]

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Target disappoints, gives finger to bloggers

January 18, 2008

I do love Target, but not when their PR peeps act stupid and refuse to “participate with non-traditional media outlets” in lieu of addressing a serious issue. As The Consumerist points out: …the idea that blogs do not reach Target’s “core guest” is idiotic. This website is a non-traditional media outlet and we’re certain that [...]

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